Goodbye 2016, and hello 2017. CRT Labs has had quite a first full year. A lot of products have surprised us; a good number have disappointed. We’ve been working hard to create our own innovative products for members and their clients and seen some great results in a short amount of time. We’ve developed software and hardware meant to analyze cities, communities and buildings.
Our goal at CRT Labs is to represent our members on the technology front and educate people outside of real estate on the value of our members and membership. In the past year we’ve won $30,000 for a local organization, volunteered at a local Boys and Girls Club, and designed our own indoor environmental and air quality-sensing hardware and software. Our hardware, the PiAQ (Pie-A-Q) and Touchstone, have drawn great interest from outside groups, and we are working on refining this hardware to increase accuracy and bring costs down. We spoke to 10,000 plus members and non-members and helped open eyes to the values and challenges of the internet of things. We hosted thousands of members in our labs and gave many tours highlighting our work. We also spent a lot of time educating vendors, universities, research laboratories and organizations to the value of our membership. We will spend a good amount of time in 2017 refining our hardware and software. And look for us to expand our educational offerings and push on the innovation and advocacy front as well.
There were a lot of interesting developments in smart home tech/IoT & renewables: the solar shingles announced by Tesla, home energy batteries that are attractive, voice control taking over IoT. These positive developments stand in contrast to the Mirai attacks and the decommissioning of devices that aren’t too old (leaving owners in the lurch).
The smart home market is gaining momentum and it will provide you with opportunities to rethink how you market yourself. What will 2017 bring? Wait until next week where each member of CRT will be making their smart home and IoT predictions.